‘Lady Superstar’ Nayanthara generally prefers to stay out of promotions as she believes that good content will speak for itself. But for Aramm, Nayanthara herself visited many theaters in Chennai and it has boosted the film’s performance at the box office.
However, people in the industry feel that Nayanthara took the extra effort only because her manager Rajesh has produced Aramm. A few people even say that Nayanthara only ghost produced the film under her manager’s name.
Now, other producers of Nayanthara are disappointed because the actress had refused to attend the promo events of their films in the past.