Actor R. Madhavan has been appointed as the brand ambassador of Hathway Broadband, a player in the fixed line broadband internet service, for a new pan-India campaign.
Maddy said in a statement: “Internet is the future of new India. The power of broadband connectivity to make services and applications available to all is fundamental in transforming India digitally.”
Rajan Gupta, Managing Director of Hathway Cable and Datacom Ltd, said: “It is quite well known that actor Madhavan has been among the early movers in tapping into the digital phenomenon and we are extremely proud to have him as the face of the brand.
Maddy’s huge popularity, pan-India acceptance, and charismatic personality as the youth icon, will help us increase our customer footprint across India”.